I’m proud of my clients’ success.

I had the pleasure of working with Shannon during a pivotal career inflexion point—and her impact was immediate and lasting. Drawing from decades of executive HR leadership, Shannon brings a rare blend of strategic insight, empathy, and structured coaching.

What sets her apart is her ability to guide without pushing, to challenge without overwhelming. Her use of the I.L.W.E. framework (Income, Lifestyle, Wealth, Equity) provided clarity on what truly mattered to me—not just professionally, but personally. Unlike typical coaching fluff, Shannon’s approach is grounded in real-world experience and backed by data, research, and results.

She asks the right questions, listens deeply, and creates space for genuine discovery. If you’re navigating uncertainty, exploring business ownership, or simply feeling stuck—Shannon is the real deal. Thoughtful, methodical, and absolutely committed to your success.

I can’t recommend her enough.

Franco Allena – West Hollywood, California

Working with Shannon changed the trajectory of my career in ways that I never imagined were possible. From the very beginning, her approach focused on my needs and my goals. Through our conversations and her discovery process, I learned more about myself and what was important to me than I was ever able to do on my own or through other coaching services I had tried. Regardless of where you are in your career or job search, I highly recommend putting 30 minutes aside to have an introductory call with Shannon. You never know where it may lead.

Stephen Silhan

Working with Shannon has been truly life-changing. Thanks to her guidance, I was able to realize my long-time dream of becoming a business owner and successfully purchase a franchise.

She provided invaluable information, connected me with the right resources, and supported me every step of the way—from exploring options to making confident decisions. Her insight, encouragement, and professionalism made the entire process much smoother and less overwhelming.

I’m incredibly grateful for her support and would highly recommend her to anyone looking to take a big step in their career or entrepreneurial journey.

Michelle Wyss

I signed up for business coaching from Shannon and it was an invaluable experience. She helped me identify my goals with insightful questionnaires and weekly meetings. Every week I got closer to finding my passion, I explored what makes me click and have crafted a vision statement that will help guide me. I really appreciated the time spent with Shannon exploring multiple venues for career growth and would recommend her to anyone looking for that north star.

Melissa Kerr

I highly recommend Shannon. I connected with Shannon during a transition point in my career where I was not confident knowing the next steps for my career, nor the direction of those steps. That’s where Shannon shined. Her approach was to help me reflect upon and question where I really want to go, and why. We actually considered a few different directions, and she was able to assist me towards each of those paths. Ultimately, her guidance was sound and helped me to land on what I feel is the right path, without reservation.

Jamie Perrine

Before connecting with Shannon, I exhausted considerable time exploring business acquisitions and navigating frustrations inherent to the search. Shannon’s mentorship empowered a recalibration of my journey through a cadence of collaboration where she actively sought to learn about my background, passions, and goals. She coached my behavioral strengths & opportunities through a TTI Talent Insights Executive analysis while helping me distill the desired critical outcomes of my journey into a definitive vision statement. Shannon facilitated the introduction to several dynamic companies while helping me stay on course during the discovery process. If you are considering a career pivot into business ownership, I highly recommend partnering with her as your career ownership coach. Thanks Shannon!

William J. D. – Charlotte, North Carolina

I am thrilled and honored to write this recommendation for Shannon.
I had the pleasure of working with Shannon for several months as she coached me through the process of becoming a franchisee. Her guidance was invaluable, and here’s why she stands out:

• Professionalism and Pleasant Demeanour: Shannon is not only highly professional but also incredibly pleasant to work with.
• Clear Communication: She articulates her ideas clearly and is very understanding.
• Preparation: Shannon always came prepared to our meetings.
• Personalized Approach: She took the time to understand my unique situation.
• Tailored Recommendations: Shannon provided three highly suitable options for my career path.

Although I was ultimately unable to move forward with the options she presented, Shannon’s unwavering professionalism is one of the many reasons I highly recommend her.
If you’re considering franchising and need a knowledgeable coach to guide you through the process, look no further. Shannon will provide personalized recommendations based on your specific needs, and her services are entirely free to franchisees.
I wish Shannon all the best in her future endeavours

Abdo Melki – United States

I worked with Shannon for 6 months and I can honestly say it was one of the best experiences of my career. Shannon truly loves what she does and that is reflected in her approach to helping her clients consider possibilities for their careers. I had my eyes opened to the world of franchising, something I would never have considered before. Her depth of experience, caring attitude, genuine desire to help her clients, and proactive approach truly separate her from others in the space. I highly recommend Shannon to anyone who is needing career advice and/or wanting to explore different career options.

Sam Mitchell – New York, New York

From May through October 2024, I had the privilege of working with Shannon Armbrecht and experienced firsthand her exceptional skills, dedication, and passion for empowering others to achieve their professional goals. Our paths crossed during a transformative period in my life when I was asking myself, “What’s next?” but felt uncertain about how to move forward.

Shannon has an extraordinary ability to connect with clients on a deeply personal level. She helps individuals identify their strengths, navigate challenges, and create actionable strategies to advance their careers, particularly for those recovering from Battered Career Syndrome. Her approach is highly personalized yet results-driven, ensuring that each client feels supported, motivated, and fully equipped to take meaningful steps in their professional journey.

One of Shannon’s standout qualities is her ability to ask the right questions. Through thoughtful guidance and active listening, she empowers her clients to uncover hidden potential, clarify their aspirations, and build lasting confidence in their abilities.

Beyond her technical expertise, Shannon is a compassionate and inspiring coach who truly cares about her clients’ success and well-being. Her professionalism, empathy, and unwavering commitment to excellence make her a trusted and invaluable partner for anyone seeking career guidance.

I am confident that Shannon will continue to make a profound impact on the lives of everyone she works with. I wholeheartedly recommend her to anyone looking for a knowledgeable, supportive, and results-oriented career coach.

Aquiera Halsey, MPH – Washington DC

I had the privilege of working with Shannon Armbrecht, whose coaching profoundly impacted my professional journey. Her guidance in helping me set meaningful goals was instrumental in developing a structured and achievable roadmap for success. Through her clear and actionable advice, I was able to stay focused and accountable, ensuring consistent progress and ultimately achieving milestones I had previously only envisioned.

Shannon creates an exceptionally safe and supportive environment for her clients, allowing them to explore complex ambitions, like business ownership, with confidence and clarity. Her extensive experience and insights were invaluable at every stage of my journey, as she offered practical solutions and strategies tailored to my needs. Shannon’s approach is both compassionate and empowering; she provided the perfect balance of encouragement and expert guidance that kept me motivated and on course. I am deeply grateful for her role in my growth, and I highly recommend her to anyone seeking a coach with profound wisdom, empathy, and a genuine commitment to their success.

Mark Routh MCPM, PMP, CSM – Denver, Colorado

Shannon, helped me define my vision and objectives, by providing a clear roadmap for my entrepreneurial journey. Shannon provided one-on-one coaching, I received tailored advice and support, addressing specific challenges and opportunities. With Shannon’s regular check-ins I felt accountable in getting what I needed to get done, while motivating and keeping me focus; and committed to achieving my goals. Her coaching offered valuable insight and expertise, enabling me to make informed decisions and navigate critical junctures.

With Shannon’s support, I developed the mental self assurance to overcome obstacles and stay committed to my vision. Additionally, Shannon introduced me to valuable connections, expanding my professional network and access to resources. Most importantly, Shannon acknowledged and celebrated my achievements, reinforcing motivation and enthusiasm.

I have only great things to say and would highly recommend Shannon Armbrecht. I am presently still committed to my accomplishing my goals in a way that not motivates me but provides the passion and drive to succeed. Thank you Shannon for all of your support, shared wisdom and partnership!

Maria Diaz, MBA, MSHRM – Brooklyn, New York

Working with Shannon has been a transformative experience. When I first connected with her, I was at a career crossroads—unsure of my next steps and frustrated with my current path. Shannon’s ability to create a safe, pressure-free space to explore my options was invaluable. She took the time to understand my goals and helped me gain clarity on aligning my career with the Income, Lifestyle, Wealth & Equity I desire.

Although I decided not to move forward with ownership at this time, the process provided me with valuable insights and opened up new possibilities. I’m confident that when the time is right,
I’ll revisit these opportunities with Shannon’s guidance.

If you’re feeling stuck or ready for a change, I highly recommend Shannon.
She’s not just a coach—she’s a true partner in your journey.

Beatriz Murillo – Miami, Florida

Experienced technology project and sales management professional. Proven history of exceptional results in delivery and sales. Recognized for ability to build strong relationships and mentor team members to success.Experienced technology project and sales management professional. Proven history of exceptional results in delivery and sales. Recognized for ability to build strong relationships and mentor team members to success.August 8, 2024, Bill was Shannon’s clientAugust 8, 2024, Bill was Shannon’s client

Shannon was a great blessing to me during my career transition. She was able to help me realize my capabilities and helped me to formulate an effective plan for moving forward. I am confident that anyone that works with Shannon will come out a better, stronger person.

Bill Millard – Ladera Ranch, California

It was such a privilege working with Shannon. I found it immensely valuable drawing from her wisdom and wealth of people leadership experience as I was starting my own founder journey.

Her passion for helping folks achieve career ownership was clear throughout the process. Every conversation was centered on my personal goals, and there was never any pressure to consider alternatives that didn’t make sense for my own priorities.

If you’re feeling stuck or unsure about your next career steps and considering career ownership opportunities, I highly recommend reaching out and having a conversation with Shannon.

Brad Johnson – San Jose, California

“I started with just me and one truck, working out of my garage. I now have four employees, and I am in a commercial space. The earnings potential is pretty well limitless at this point. I am busy. I do have to spend time away from my family just as I did before. But now, if I want to stay home and cook my kids breakfast, I can. On nice sunny days, if I want to cut out early to take the kids swimming, I do. I don’t just have weekends to choose from anymore.”

BRANDEN BOWDEN, New Business Owner

“After working as an executive in the Detroit area, I found myself at a crossroads. At the age of 64, many people are looking to wind down; but I was starting a whole new adventure. I considered taking another shot at the day-to-day corporate grind. I tried to find another position, but my wife and I have always dreamed of owning our own business, so we began to examine the possibilities. That’s when I found The Entrepreneur’s Source®. I feel my coach has developed his communication skills which allow him to listen with true empathy and I completely trusted The Entrepreneur’s Source process. Now I feel I have personal value in my work. I am loving being a business owner and can see the impact it can have on others. The Entrepreneur’s Source has a great process to help you explore self-sufficiency.”

RICK WEAVER, New Business Owner

“I was traveling across the country working in corporate sales and one day I realized that I didn’t want to travel anymore! That’s when I began to think about owning my own business. I began working with my Career Ownership Coach who helped me begin my Journey of Discovery. For me, it was a great process. I was learning about what excited and motivated me, but also what didn’t! That was just as important. I am so happy I went on the “journey,” and was also happy to have my coach along with me. He was a very good listener. He was genuinely interested in my long-term success. and he challenged me to see some things I didn’t even see in myself.”

LEE PUTNAM, New Business Owner

“I had worked for 15 years in the world of corporate finance when I was forced to make a sudden exit. I had always thought to myself, I have this great corporate job, I’m on easy street. But I was really in the wrong place at the wrong time. I had no control over my own destiny. My Career Ownership Coach helped me take a close look at Franchising to achieve self-sufficiency.  Franchising was a better choice for me rather than starting a business from the ground up. I have a good sense of how things should run and customer service but I tend not to be strong on the sales side and frankly, I am not the stereotypical idea-man. A franchise is giving you the playbook, and you have a product. In my mind a lot of the basics have been built, you just need to follow the proven system. When friends are approaching those exit ramps in life, the first thing I tell them to do is to connect with a Career Ownership Coach at The Entrepreneur’s source.”

ANDREW BROWN, New Business Owner

“The first time I met with my coach, I didn’t think I would walk out with a popcorn stand…Throughout my career, I never once dreamed I’d be in the place I’m in now. I thank E-Source for helping guide me.”

BILL BENTZ, New Business Owner

“Being an entrepreneur was always an idea in my head, but to be honest, I thought when I got to the point in my life that I had a family, that that ship had sailed. My wife and I met with our Career Ownership Coach and found The Entrepreneur’s Source® to be a valuable tool throughout our discovery process. Now, as a business owner I have not only raised nearly $1 million dollars for schools in my community, but I work hard, and I get the flexibility to do what I want to do when I want to do it.”

MICHAEL SCROOPE, New Business Owner